Charlotte is a highly skilled digital marketing professional, holding a degree in Psychology and Communication from the University of Johannesburg, She has developed a deep understanding of human behaviour and effective communication strategies.

Over the past 8 years, She has honed her expertise in various digital disciplines, particularly in Paid Media Advertising, SEO, and UX. She is passionate about leveraging these areas to drive meaningful results for businesses and individuals. She has successfully implemented comprehensive digital marketing strategies, optimising online presence and maximising conversion rates for diverse clients across industries.

In addition to her practical experience, She is proud to contribute to the academic community as a lecturer at the University of Johannesburg. This role allows her to stay at the forefront of industry trends and share her knowledge and insights with aspiring marketers.

With a keen eye for data-driven decision-making and a commitment to continuous learning, she consistently strives to stay ahead of the curve in the rapidly evolving digital landscape. She is adept at identifying opportunities for growth, conducting thorough market research, and executing targeted campaigns that generate measurable results.

She thrives in collaborative environments and has a proven track record of effectively communicating with cross-functional teams to achieve shared objectives. Her strong analytical skills and attention to detail enable her to deliver strategic solutions that align with business goals and drive sustainable success.